How can AI support our work? How might AI change it? And are there risks that we need to consider and prepare for now? Artificial intelligence is an amorphous concept without a commonly accepted definition. However, the term is often applied in contexts where computational techniques are used in ways to mimic the kinds of thinking that people do—creative work, analysis, and decision making. Recently, generative AI has been the topic of significant conversation, spurring questions about how it should be used and whether they carry novel risks to businesses. Much like AI itself, the answer is complex and evolving, with questions about data collection, intellectual property, and best practices. Join our experts to learn more about the future of AI and how it may affect us in advertising—sooner or later.
Lunch served at 12:45pm.
Keynote starts at 1:10pm.
Moderator
Heather West
Senior Director of Cybersecurity and Privacy Services, Venable
Faculty
Jason Koye
General Counsel, N.A. & Worldwide Privacy Officer, Omnicom Media Group
Brad Weltman
Director, Public Policy, Meta
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